The tools you need to build a private practice.
Helping therapists achieve freedom through cash-pay private practice.
Build a life you LOVE with your very own private practice.
Wondering how much it costs to start a private practice? Download my FREE Private Practice Start-Up Cost Guide.
I’M KELLEY
I’m a therapist, practice owner, professor, marketing expert, podcaster, and mom.
But that’s not all! I’m also a therapist mentor, dog mama, online business educator, and a fierce advocate for therapists building their dream practices. Let’s turn your passions into a thriving private practice together!
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Private Practice Courses for Therapists Just Like You
Learn how to build a thriving private practice with step-by-step courses designed for therapists at every stage. Unlock proven marketing strategies, client retention tips, and business growth techniques to achieve the practice of your dreams.
LAUNCH YOUR PRACTICE
The Private Practice Roadmap
Take my step-by-step course to open your cash-pay private practice this year. Get every tool you need to open your doors and start seeing clients.
Hint: It’s not as hard as you think!
FILL YOUR PRACTICE
Marketing for Therapists
Fill your practice with cash-pay clients who are the perfect fit for you. Learn the strategies over 2,000 therapists have used to create a full caseload while marketing in a way that feels genuine and true to who you are.
TPPP Ultimate Resource Vault
Get the most out of your private practice with the Ultimate Resource Vault. This bundle includes everything from the Private Practice Roadmap to the Marketing for Therapists Course, Ultimate Paperwork Packet, and more. It’s like your practice’s one-stop shop for growth!

The Private Practice Shop
Resources to help you build, grow, and thrive in your private practice.
Scripts Book
The Ultimate Paperwork Packet
Niche Workbook
Guide to Transitioning from Insurance to Cash Pay
LOOKING FOR MORE? I GOT YOU!
Private Practice Tips
Recession-Proof Your Therapy Private Practice
The Therapists’ Essential Guide to Starting a Private Practice
How much does it cost to open a therapy private practice?
3 Tips to Find Your Niche: A Must for Success in Private Practice!
HERE ARE A FEW OF…
My Favorite Things
From daily must-haves to game-changers for private practice,
these are the tools I love and trust.
SIMPLE PRACTICE
The electronic health record I’ve relied on every day since 2016. Trust me, it’s the best.
MENTAYA
An out-of-network billing company that makes accessibility possible (without sacrificing your fee).
The Passive Practice
The only person that I trust to help me grow on Instagram is Amanda Smith.
THE INSIDERS MEMBERSHIP
Join me for monthly LIVE marketing training and Q&A sessions, where I’ll pull the curtain on the advanced marketing strategies my team uses every day.
This exclusive add-on is available only to those enrolled in or who’ve completed the Marketing for Therapists course. It’s your opportunity to deepen your journey with LIVE marketing support from me.
Website Planning Guide
Struggling to design your private practice website? Download my FREE Private Practice Start-Up Cost Guide.