The Tools You Need to Build a Private Practice
Helping Therapists Achieve Freedom Through Cash-Pay Private Practice
Build a Life You LOVE
With Your Very Own Private Practice
Wondering how much it costs to start a private practice? Download my FREE Private Practice Start-Up Cost Guide.
I’M KELLEY
I’m a Therapist, Practice Owner, Professor, Marketing Expert, Podcaster, and Mom
But that’s not all! I’m also a therapist mentor, dog mama, online business educator, and a fierce advocate for therapists building their dream practices. Let’s turn your passions into a thriving private practice together!
Featured In:
Private Practice Courses
for Therapists
LAUNCH YOUR PRACTICE
The Private Practice Roadmap
Take my step-by-step course to open your cash-pay private practice this year. Get every tool you need to open your doors and start seeing clients.
Hint: It’s not as hard as you think!
Learn how to build a thriving private practice with step-by-step courses designed for therapists at every stage. Unlock proven marketing strategies, client retention tips, and business growth techniques to achieve the practice of your dreams.
FILL YOUR PRACTICE
Marketing for Therapists
Fill your practice with cash-pay clients who are the perfect fit for you. Learn the strategies over 2,000 therapists have used to create a full caseload while marketing in a way that feels genuine and true to who you are.
WANT MORE?
Join The Private Practice Club
The Private Practice Pro Club
Get the most out of your private practice with the The Private Practice Club.
A monthly membership designed to help you grow your private practice with clarity, confidence, and support. Inside, you’ll get instant access to Kelley Stevens’ two best-selling courses—The Roadmap Course and Marketing for Therapists—plus live monthly coaching calls, bonus trainings, and a private community of like-minded therapists.
This is your one-stop hub for strategy, mentorship, and sustainable momentum.
The Private Practice Pro Shop
Resources to help you build, grow, and thrive in your private practice.
Scripts Book
The Ultimate Paperwork Packet
The Niche Workbook
Guide to Transitioning from Insurance to Cash Pay
LOOKING FOR MORE? I GOT YOU!
Private Practice Tips
Check out my YouTube channel for more tips!
The Therapists’ Essential Guide to Starting a Private Practice
MARKETING
FINANCE
How much does it cost to open a therapy private practice?
3 Tips to Find Your Niche: A Must for Success in Private Practice!
BUSINESS
From daily must-haves to game-changers for private practice,
these are the tools I love and trust.
The electronic health record I’ve relied on every day since 2016. Trust me, it’s the best.
An out-of-network billing company that makes accessibility possible (without sacrificing your fee).
The only person that I trust to help me grow on Instagram is Amanda Smith.
The Prelicensed in Practice Course
Your Step-by-Step Guide to Building Private Practice Foundations—Before You’re Fully Licensed
Inside Pre-Licensed in Practice, you’ll get the tools, clarity, and confidence to start preparing for private practice now—without waiting until you’re fully licensed. From defining your niche to understanding the legal and ethical guidelines, Kelley walks you through exactly what you can (and should) be doing as a pre-licensed therapist.
Private Practice Checklist
Download my FREE guide that outlines 9 essential steps to launch your private practice in 2025!
SUBSCRIBE TO GET MY FREE